It’s been six weeks since Zuckkie released Threads, Meta’s answer to Twitter…sorry, X. Some people think it’s just ok, some people think it can be cool, whilst some other people have never downloaded it …
The Schiaparelli couture animal head dresses glorify hunting in the same way that vegan burgers glorify meat. The designs did exactly what they were meant to do - turn heads - and the viral …
Whilst health and beauty services can only be carried out in person, engaging and attracting potential customers through social media is important. Whereas Instagram limited these businesses to before-and-after shots or easy-to-miss educational captions, …
TikTok's highly visual platform makes it a great marketing tool for showcasing products. But for professional services like accounting or law firms, there is no tangible products. We've analysed the content strategy of three …
The trendy and aesthetic nature of TikTok makes it the perfect platform for fashion and retail brands to promote their goods. However the platform still holds many opportunities for businesses in the property industry, …
Clocking TikTok: With TikTok and Instagram overtaking Google as a search engine for new local restaurants, it's become increasingly important for hospitality businesses to pay attention to TikTok. Many hospitality businesses are struggling to …
Clocking Tiktok: Countless eCommerce brands have found massive success through being active on TikTok. However many brands are failing to properly adapt to TikTok's authentic, unpolished content style. We've broken down the TikTok strategy …
TikTok isn’t just an app where you have to dance and embarrass yourself online, and we've outlined the first steps to developing a cohesive content strategy so that brands can effectively reach their target …
At its peak, Instagram was a booming platform where people could share square-shaped aesthetic photos depicting lavish lifestyles and picturesque brunches. There was an understanding amongst brands that focusing on Instagram alone was a …
The rise in authenticity across social media platforms has left a gaping hole where the picture-perfect, curated Instagram influencer was propped up on a pedestal. Coupled with rising calls for brands to take social …
Jakub Porzycki/NurPhoto Via Getty Images Often disregarded by people as a “dancing app for children”, two years since its inception TikTok has completely transformed the social media landscape. Its influence has already spread to …
In its plight to remain relevant in the rapidly shifting social media landscape, Instagram has begun experimenting with new features that completely change the original nature of the platform. From a picture-perfect curated feed …
Hortenzia is a full-service design agency delivering creative and strategic outcomes across branding, design, digital, production and communication.
Hortenzia acknowledges the Wurundjeri Woi Wurrung and Bunurong Boon Wurrung peoples of the Eastern Kulin Nation as the traditional and ongoing custodians of the lands on which we work. We pay respect to their Elders past, present and emerging. We acknowledge that sovereignty has never been ceded and recognise First Nations peoples’ rights to self-determination and continuing connections to land, waters and community.
We respect and welcome people of all backgrounds, identities, sexualities, abilities and cultures.