Campaign Design - Hortenzia

Design in Politics: A look into the design of the Victorian Labor Party

Out of all the parties, the Victorian Labor Party's collateral design is refined and sophisticated. But the lack of brand consistency across their printed material echoes the free market sentiments of the Liberal Democrats …

Branding · Graphic Design

Design in Politics: A look into the design of the Victoria Liberal Party

Unlike the Victorian Socialists, the Victorian Liberal Party have taken a radical approach to campaigning in the lead-up to the state election: completely disassociating with the Liberal Party and removing all logos from their …

Branding · Graphic Design

Design in Politics: A look into the design of the Liberal Democrats

Whilst promoting Libertarian ideals that would see the government removed from people’s lives and creating a free market in more industries, the Liberal Democrats’ political campaign design ironically fails to present the best part …

Branding · Graphic Design

Design in Politics: A look into the design of the Victorian Greens

Backed by their iconic triangle lock-up and bold greens, the Greens have managed to establish themselves in Australia’s political consciousness as the third largest party championing progressive ideologies. However their recent shift in design …

Branding · Graphic Design

Design in Politics: A look into the design of the Victorian Socialists

Despite their radical socialist ideologies, the branding for the Victorian Socialists is anything but. When done right, design plays a vital role in political campaigns.

Branding

Design in Progressive Politics

Typography on a diagonal axis has a history within left wing political ideologies and counterculture movements. As new media and forms of communication emerge and shape the political landscape, it has become a hallmark …

Graphic Design