Project: VWA (2018–Current)
Digital Management, Content Creation, Photography, Digital Marketing, Event Marketing, Social Media Marketing
The Victorian Woodworkers Association is the leading woodcraft guild in Victoria, driven by a passion for fine woodwork design and fostering supportive networks. With the intention of diversifying their predominantly male audience, growing their community and promoting their woodworking school, we were engaged to create a social strategy, produce new content and manage digital platforms. Through our ongoing work, we have been successful in developing a more diverse audience for the VWA, increasing their membership base and advancing the woodworking school.
Hortenzia acknowledges the Wurundjeri Woi Wurrung and Bunurong Boon Wurrung peoples of the Eastern Kulin Nation as the traditional and ongoing custodians of the lands on which we work. We pay respect to their Elders past, present and emerging. We acknowledge that sovereignty has never been ceded and recognise First Nations peoples’ rights to self-determination and continuing connections to land, waters and community.
We respect and welcome people of all backgrounds, sexualities, abilities and cultures.