Project: Toji Sake (2017-2019)
Industry: Food + Beverage
Product Photography, Art Direction, Food Photography, Lifestyle Photography, Social Strategy, Content Strategy, Content Creation, Social Media Management, E-Commerce Design, E-Commerce Development
Made from the purest ingredients and handcrafted using traditional brewing techniques, Toji is a Melbourne-based sake embodying all things Japanese. Owners Shar and Yuta approached us when launching, with the brand identity already in hand, to create beautiful imagery, an e-commerce store and a carefully curated instagram feed. Working with Toji regularly we were able to create brand assets that contributed to the brand's minimal and timelessly cool aesthetic, differentiating it from other sake brands.
Level 1 – 358 Lonsdale St, Melbourne VIC 3000.