Identity + Motion Design

Project: Motion Animation for Country Road Group (2022)

Industry

Fashion

Role

Graphic Design, Art Direction, Motion Design, Motion Production

Project Information

As part of the identity design for Country Road Group's event, we were engaged to create an animation combining all five brands that are managed under the group. The motion is dynamic and exciting, symbolising the dawn of a new era for the group as they head in a new strategic direction. In collaboration with Willett Marketing.

Hortenzia is a full-service design studio delivering creative and strategic outcomes across branding, design, production and digital.

Hortenzia acknowledges the Wurundjeri Woi Wurrung and Bunurong Boon Wurrung peoples of the Eastern Kulin Nation as the traditional and ongoing custodians of the lands on which we work. We pay respect to their Elders past, present and emerging. We acknowledge that sovereignty has never been ceded and recognise First Nations peoples’ rights to self-determination and continuing connections to land, waters and community.

We respect and welcome people of all backgrounds, identities, sexualities, abilities and cultures.

Contact Hortenzia

Address
358 Lonsdale St, Melbourne VIC 3000

Email
hello@hortenzia.net

Telephone
(03) 9670 0973

Social
Instagram TikTok LinkedIn