Motion Animation for Country Road Group (2022)
Graphic Design, Art Direction, Motion Design, Motion Production
As part of the identity design for Country Road Group's event, we were engaged to create an animation combining all five brands that are managed under the group. The motion is dynamic and exciting, symbolising the dawn of a new era for the group as they head in a new strategic direction.
In collaboration with Willett Marketing.
Hortenzia is a full-service design agency delivering creative and strategic outcomes across branding, design, digital, production and communication.
Hortenzia acknowledges the Wurundjeri Woi Wurrung and Bunurong Boon Wurrung peoples of the Eastern Kulin Nation as the traditional and ongoing custodians of the lands on which we work. We pay respect to their Elders past, present and emerging. We acknowledge that sovereignty has never been ceded and recognise First Nations peoples’ rights to self-determination and continuing connections to land, waters and community.
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